Name:
Location: Columbus, Ohio, United States

Saturday, April 08, 2006

hand-coding in Yahoo SERPs

Yahoo does not seem to trust their SE algorithms. The hand coding is becoming more and more prevalent. It is approaching full-on editorial directory status, since they are hand-editing the related searches as well.

Myspace Backgrounds
Myspace Layouts
Xanga Backgrounds
Myspace HTML Codes
Free Myspace Backgrounds

It's sad Yahoo sunk a quarter billion into search technology when they bought inktomi, etc. only to bag it and go the directory route. If this is the direction they are going (it appears to be), they need to dedicate more resources to the hand-edited areas. There is no excuse for waiting years to update certain areas.

Furthermore, Yahoo needs to disclose which serps are hand-coded. Then, give users some explanation why they are seeing these results. Are they Yahoo partners? Was it the site design? Are their qualified editors for the areas websites are affected?


Myspace & Xanga Layouts
Myspace Xanga Icons
Myspace Layouts & Free Graphics
Myspace Layouts & Xanga
Xanga Layouts & Myspace Backgrounds

Seriously, they need a little FAQ about how they rank websites, like all SE's do (vague but something). Plus, ADD the truth. "Often, when our technology is not deemed sufficent, we choose to select the ordering of pages".

Let's be clear, it's not about how good or bad the hand coded serps are. This is about them not handling it properly. If they want a good directory, they NEED employees who are somehow qualified to be editors. And, they NEED to occasionally update the serps.


Backgrounds & Layouts
Myspace Backgrounds & Xanga Layouts
Myspace Backgrounds Codes
Myspace Backgrounds Free Graphics
Myspace & Xanga Backgrounds

Lastly, there is a lot of room for corruption here. They blatantly place websites wherever they see fit. It is not by software, but by preference of their staff. One wonders how and if corruption is avoided.

0 Comments:

Post a Comment

<< Home